Adopting 3D Body Scanning in Customized Apparel Design: Cultural, Technical, and Perceptual Barriers of Fashion Designers, Pattern Maker and Final Users Technology - 25.42

Title:

Adopting 3D Body Scanning in Customized Apparel Design: Cultural, Technical, and Perceptual Barriers of Fashion Designers, Pattern Maker and Final Users Technology

Authors:

Daria CASCIANI 1, Alessandra CARELLA 2, Marta CASEROTTI 2, Enrico RUBALTELLI 2

1 Politecnico di Milano, Department of Design, Milan, Italy;
2 Universita degli studi di Padova, Department of Developmental and Social Psychology, Padova, Italy

Abstract:

This study investigates the technical, operational, and socio-cultural aspects of 3D body scanning, exploring consumer perceptions and fashion operators experiences in integrating scanning into digital fashion workflows. A mixed-method approach was adopted: approximately 23 participants completed surveys before and after scanning sessions using the We Wear by Prisma Tech cabin, assessing emotional responses, trust, and usability. In parallel, 8 fashion operators among designers and pattern makers participated in semi-structured interviews to examine digital measurement extraction, avatar generation, digital-to-analog conversion, and parametric pattern-making. Consumers reported that the 3D body scanning experience was generally positive, describing it as fast, intuitive, and non-invasive, with increased confidence in its ease of use after the session, although some concerns remained about body image discomfort and the perceived loss of artisanal touch. Fashion operators valued body scanning for enhancing fit, reducing waste, and enabling visualization and pre-prototyping, yet noted challenges including measurement inconsistencies and misalignment with manual ones, mesh quality issues in converting digital avatars, limited software interoperability, emphasizing the need for leaner digital processes and clearer training. A revised workflow framework is proposed to bridge gaps between analog and digital practices across fashion design workflows.

Full paper:

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Note:

This paper is currently under review for publication in the 3DBDOY.TECH Journal - Vol. 2, 2025 (jrnl.3dbody.tech).
It will be updated also in this page once the review process is concluded.

Presentation:

VIDEO will be available here in Q3.2026.
VIDEO availble in proceedings (purchase order)

How to Cite (MLA):

D. Casciani et al., "Adopting 3D Body Scanning in Customized Apparel Design: Cultural, Technical, and Perceptual Barriers of Fashion Designers, Pattern Maker and Final Users Technology", Proceedings of 3DBODY.TECH 2025 - 16th International Conference and Expo on 3D/4D Body Scanning, Data and Processing Technologies, Lugano, Switzerland, 21-22 Oct. 2025, #42, https://doi.org/10.15221/25.42

Details:

Proceedings: 3DBODY.TECH 2025, 21-22 Oct. 2025, Lugano, Switzerland
Paper/Presentation: #42
DOI: https://doi.org/10.15221/25.42

License/Copyright notice

Proceedings: © Hometrica Consulting - Dr. Nicola D'Apuzzo, Switzerland, hometrica.ch.
Authors retain all rights to individual papers, which are licensed under a Creative Commons Attribution 4.0 International License, which permits unrestricted use, distribution, and reproduction in any medium, provided the original author and source are credited.
The papers appearing in the proceedings reflect the author's opinions. Their inclusion in the proceedings does not necessary constitute endorsement by the editor or by the publisher.


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