3DBODY.TECH 2021 - Abstract 21.19

J. CHEN, "Consumer-Facing Smartphone 3D Body & Foot Scanning Based on Medical-Precision Platform", Proc. of 3DBODY.TECH 2021 - 12th Int. Conf. and Exh. on 3D Body Scanning and Processing Technologies, Lugano, Switzerland, 19-20 Oct. 2021, #19.


Consumer-Facing Smartphone 3D Body & Foot Scanning Based on Medical-Precision Platform



NetVirta Inc., Boston MA, USA


Apparel and footwear e-commerce has a high return rate of 35%, and 70% of these returns are due to the "wrong size". This leads to an estimated $66 billion of loss in profit globally. Over the last decade, various big-data-based algorithms have been utilized to combat this problem. Due to the unique nature of the human body/foot morphology, the apparel and footwear industry highly desires a more accurate approach. Recently, several major apparel & footwear brands have adopted a smartphone-based 3D body/foot scanning platform to combat high return rates problem more effectively.

This presentation provides an update with in-depth details of such a smartphone 3D scanning platform and size-recommendation engine. We also demonstrate how this platform can help apparel and footwear brands and retailers reduce returns, increase conversions, and scale-up mass-customized offerings.


Abstract: 2119chen-abs.pdf
Proceedings: 3DBODY.TECH 2021, 19-20 Oct. 2021, Lugano, Switzerland
Paper id#: 19
Presentation video: 3DBodyTech2021_19_Chen.mp4

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© Hometrica Consulting - Dr. Nicola D'Apuzzo, Switzerland, hometrica.ch.
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